004 Amanda Terranova - Find Your Tribe

How a high flying NYC marketing Manager found her tribe and 'fell into' her passion for aged care

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This is the episode for those who've 'fallen into' an aged care role and never looked back.

Amanda Terranova is a former high flying NYC marketing manager who found her tribe and ‘fell into’ her aged care passion.

We’ll talk about Amanda's career journey from her highflying New York global marketing role, where she worked directly with Dell Computers, GSK, Saks 5th Avenue, AT&T & Proctor and Gamble, to her role today as someone who is passionate to help shape the professional marketing reputation in the aged care sector. Now as Director of Brand and Marketing at a leading healthcare technology provider, Mirus Australia, Amanda is not only fulfilling her passion to support the growth and attraction of young aged care talent, but she also gives back through board directorships, mentoring roles and her honest insights.

Keen to connect with Amanda?
Find her on LinkedIn and Twitter

--- Stuff We Covered ---


  • Volitility
  • Uncertainty
  • Complexity
  • Ambiguity

Aged care organisations doing great marketing campaigns that promote their great work in the community:

Grey Revolution is sponsored by Procura


Procura is one of the leading software providers in aged care; always staying ahead to leverage fresh thinking and the latest technology to provide real and lasting benefits for providers, carers and patients meeting the growing needs in the aged, disability and community environment.

The Grey Revolution Podcast is an Acorn Network initiative

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